Little Saints, a leading distributor of innovative products in the UK, was founded by Peter and Charlotte Holm when they became first time parents.
After travelling extensively throughout Europe and the US, the duo came across a number of products that couldn’t be found in the UK and decided to introduce these products via their agency.
“Our key motivation and passion is first and foremost as parents,” says Little Saint’s Peter Holm. “We are always on the lookout for products that can make a difference to the lives of parents and their beautiful children.
“We were instantly drawn to Ju-Ju-Be as it really is a great design-led changing bag range, which offers very strong points of difference to the UK market,” he continues.
“Furthermore, its exciting collaborations with global brands such as tokidoki and Hello Kitty/Sanrio means that it always has something new planned on the horizon. We are very much looking forward to working with Ju-Ju-Be.”