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Last minute shoppers to face Scary Sunday on Christmas Eve

This Saturday is predicted to be one of the busiest shopping days of the year, with Christmas gift buyers set to splash £1.6bn on last-minute presents on what is being coined as Super Saturday.

However, online delivery expert ParcelHero warns that shoppers tempted to leave things until Christmas Eve will be facing Scary Sunday, when all larger stores must close early.

“Last-minute shoppers seem set to break records on the 23rd December, but things look a lot more stretched by Christmas Eve,” says David Jinks MILT, head of consumer research at ParcelHero.

He continues, “Believe it or not, a staggering 6.7 million shoppers leave buying Christmas presents until Christmas Eve, but because it’s a Sunday this year, all larger stores must close by 4pm on the 24th.

“That will mean a distinctly stressed shopping experience, which is why ParcelHero is dubbing Christmas Eve Scary Sunday this year.”

Saturday is likely to be one of the busiest shopping days of the year, with a huge 63 per cent jump on the daily average retail spend.

According to the Centre for Retail Research, some 17.4 million shoppers are expected to shell-out £1.6 billion.

However, present hunters risking leaving things later than Super Saturday are likely to have a rushed and tense Christmas Eve shop.

“Any store over 3000 sq ft must close at 4pm on Christmas Eve this year, as Sunday trading laws will apply,” continues Jinks.

“Ultra-last-minute shoppers will still be able to shop at small convenience stores, but all the department stores, larger clothing stores and supermarkets must shut-up-shop at 4pm.”



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