Leading licensed dress-up manufacturer Rubie’s UK is looking to the future with the introduction of a new and improved trade website.

The UK licensee for Disney, Marvel and also Harry Potter has been investing in enhanced technology. Its new trade website, together with an advanced ordering system, are now set to place it as a market leader.

Amid its key features the new site offers a richer user experience. This includes more intuitive browsing as well as easy account management. Plus, a new pre-order feature that allows customers to plan their trade year in advance.

“We are very much open for business,” says managing director, Holly Oldham. “We’re busy planning ahead with our national account customers.

“The new trade website is one of several strategic initiatives to modernise the business. We’re looking forward to offering a better experience to our customers across the board.”

The new trade website is now live and available to access here.

About Rubie’s

Founded in New York in the 50s by Rubin and Tillie Beige, Rubie’s produces costumes and accessories that inspire and delight.

From everyday dress-up through to playtime, festivals, parties, Halloween and World Book Day; Rubie’s has a wide range of licensed and generic character costumes available.