After successfully hosting its first post-pandemic editions for the 280 brands present last summer in New York and Shanghai, Playtime will open its doors from 29-31 January in Paris. There, the trade show will present more than 250 brands.

Wonderland – the new season’s theme for Playtime Paris

“An irrepressible desire to find our own Wonderland, to imagine the place of reunions, of exchanges and new encounters. We are in pursuit of freedom. We reinvent ourselves and others. We set out on a new path, with spontaneity and freshness.

“We walk in a dreamland where we meet a smiling look, a gesture that amuses, a laugh that triggers another one…we live the gentleness of a light moment, of an intense emotion…we are free to wish for anything in our Wonderland!

 

 

“We connect to one another, we create bridges, no preconceptions, we mix. We treat ourselves to the rapture of living our Wonderland, we tell ourselves real or imaginary stories. We dream of urban adventures and bucolic follies.

“We act, we create our own challenges, we mobilize for tomorrow. We leave the doors open and anything is possible.”

Playtime & Kid’s Hub

Picaflor’s teams will then fly to New York, accompanied by more than 200 brands, for a new edition of Playtime & Kid’s Hub on 13-15 February; the fashion industry will be gathered in one place with two distinct offers.

Sharing the Metropolitan Pavilion, the dual show uniting Playtime and Kid’s Hub will span lifestyle to shoes; brands from the world of parenthood to those for newborns; ready-to-wear to accessories; and babies to teens.

For further information on Playtime Paris, please click here. For details on Playtime & Kid’s Hub, please click here.