Cath Kidston has released its Matilda collaboration, with the in-house designed print featuring on a range of gifts across clothing, bags and home.

Roald Dahl’s Matilda – one of the most iconic characters in literature and film – is known for her commitment to kindness and her unquenchable love of learning. This ethos forms the creative heart of this series of pieces and prints.

 

 

The partnership combines Roald Dahl’s iconic story with Cath Kidston’s almost 30 years of print heritage. For children, it includes pyjamas, nighties and dresses alongside backpacks and a crossbody bag.

In a partnership of creativity and storytelling, Cath Kidston’s design team immersed themselves in the world of Matilda to create the limited-edition prints. The result sees the characters brought to life through hand-painted interpretations of the book.

 

 

The collaboration also marks the first time Quentin Blake’s illustrations from Roald Dahl’s books have been combined with another brand’s designs. For further information and to view the collection, please click here.