Kit & Kin has been awarded the highly coveted B Corp Certification, placing the earth-friendly baby brand among the world’s most sustainable and ethical businesses. The prestigious accolade recognises Kit & Kin as a leader in the global movement to create an inclusive, equitable and regenerative economy.

Since its launch in 2017, Kit & Kin has been an influential force for good in the nappy industry. The founding principles of the brand focus on sustainability and giving back, helping to look after people and the planet. These core values have helped to drive the brand’s success. They also provide an example to other businesses and encourage them to improve their practices.

In just five years, Kit & Kin’s accomplishments include:

• Developing the most accredited eco nappy on the planet. This includes FSC, Allergy Certified and Dermatest.
• Switching to carbon neutral production for its nappies in 2020. The nappies are also made using sustainably sourced, plant-based materials and are wrapped in sustainable packaging.
• Protecting thousands of acres of rainforest through its charitable foundation. Kit & Kin is the only nappy brand to purchase and protect acres of rainforest; for every 10 nappy subscriptions, it purchases one acre, helping to maintain this vital ecosystem for generations to come.
• Supporting rural communities in Guatemala, funding educational scholarships and healthcare clinics.
• Donating thousands of packs of nappies and wipes to baby banks across the UK to help families in need.

B Corp Certification measures a company’s entire social and environmental impact

It is exclusively awarded to businesses that meet only the highest standards of performance, accountability and transparency, in practices such as employee wellbeing, environmental sustainability and charitable efforts.

Commenting on the news is Emma Bunton, co-founder of Kit & Kin. “This is without a doubt one of my proudest Kit & Kin moments. Since the very beginning, we wanted to create a brand that helps to make the world a better place, putting environmental and social responsibility at its core – which is why this validation means so much to us. It’s an honour to be a part of the global B Corp movement, and together we can continue to make a real difference.”

To visit Kit & Kin’s website, please click here. Alternatively, for further information on B Corp Certification, please click here.