Award-winning children’s brand Bloomsbury Mill has landed on the shelves of heritage retailer Daniel, which has stores in Windsor, Ealing and Chiswick. The retail group selected Bloomsbury Mill as part of its new nursery range.

Daniel prides itself on providing excellent service to its customers both in-store and online. At the head of the team is Peter Daniel, the current chairman and grandson of the original founder. Daniel customers can shop a selection of Bloomsbury Mill’s hero products including organic cotton cellular blankets and muslins, as well as children’s bedding.

 

 

Commenting is Bloomsbury Mill’s commercial director, Tom Lloyd

“We are delighted to be joining this prestigious retailer with such fantastic heritage. As a brand catering to families, to be stocked by a family-run business that shares our values is very important to us. We look forward to providing their online and in-store customers with our affordable products and the Bloomsbury Mill experience.”

In other developments, Bloomsbury Mill has also introduced a cool mint colourway to its range of baby cellular blankets. Featuring 100% GOTS-certified organic cotton, the blanket is also machine washable. Other available colours are cream, pink, blue, grey and white.

For trade enquiries, please contact tom.lloyd@bloomsburymill.com. Alternatively, please click here to visit Bloomsbury Mill’s website.