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Store front of the Kidswear Collective pop-up shop

Kidswear Collective, the UK’s fastest-growing pre-loved designer kidswear consignment platform, has opened its first standalone London pop-up shop. The 850 sq. ft shop is located at 164 Walton Street in Chelsea, SW3. It features a curated edit of babywear, kidswear and accessories for 0-14 years.

The edit comprises last minute holiday getaway pieces and Back to School essentials from brands including Dior, Dolce & Gabbana, Loro Piana, Bonpoint, Moncler and more. It also includes a dedicated consignment area where customers can drop off items they would like to sell with Kidswear Collective and receive on the spot valuations.

To entertain children, meanwhile, there is an indoor sandpit and arts and crafts area featuring eco-inspired activity booklets created in partnership with family member’s club Maggie & Rose.

 

Children's clothing and baby products inside the Kidswear Collective pop-up shop

 

Commenting on the pop-up is Kidswear Collective founder, Shoshana Kazab.

“Opening our first standalone shop in the heart of London is a dream come true,” she says. “We opened a pop-up shop in Bicester Village in December 2022, which was our first foray into retail and an incredible experience.

“Opening a shop in London is exciting in other ways, as we are passionate about bringing the luxury pre-loved experience to London-based customers too. What better place to do it than in Chelsea!”

 

A counter and rail of children's clothing in the Kidswear Collective pop-up shop

 

As well as selling online, Kidswear Collective also works in partnership with leading department stores Selfridges and Fenwick in the UK, and Galeries Lafayette in Doha, Qatar.

In March 2023, Kidswear Collective was a finalist in the Drapers Sustainable Fashion Awards in the Ones to Watch for 2023 category. It was also shortlisted in the Best Recommerce category. Furthermore, it won Gold in the City Kids Magazine Green Awards in the Best Pre-Loved category in June 2023.

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