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A young girl and boy on a beach wearing striped swimwear by Toby Tiger

Vibrant, sustainable childrenswear brand, Toby Tiger, has launched its first-ever eco-friendly swimwear collection for s/s 25. Making its debut at the summer edition of INDX Kids, the new line received an overwhelmingly positive response, with numerous stockists eager to carry the range.

The collection features an array of swimwear options offering both style and functionality. Pieces include swim nappies, swimsuits with crossover back straps, swim shorts, swim rash vests, and long-sleeved swimsuits.

 

A young girl in an icecream print sunsuit sat on a wooden post on the beach

 

Toby Tiger’s s/s 25 swimwear line also introduces four colourful prints: Happy Stripes, Rainbow Bloom, Whale Waves, and Ice Cream Cones.

 

A young boy walking on a beach wearing blue and orange whale print swimwear

 

As well as capturing the essence of summer, the cheerful, colourful designs also make it easier to spot children in the water. Furthermore, in line with Toby Tiger’s commitment to sustainability, the new swimwear uses an eco ocean-friendly fabric crafted from recycled plastic.

The collection is Oeko-Tex certified, guaranteeing that the fabric is safe for children’s delicate skin. Additionally, each piece offers UPF 50+ sun protection, providing an extra layer of safety against harmful UV rays.

 

A young girl on a beach in a flower print swimsuit bending down to pick something up

 

Commenting on the launch is Zoe Mellor, founder and creative director of Toby Tiger. “Our first foray into swimwear has been met with an incredible response and we couldn’t be more thrilled. Seeing such enthusiasm from our stockists at the INDX Kids show affirms our belief in creating fun, high-quality, and environmentally responsible products. We’re excited for kids everywhere to dive into summer with our new eco swimwear.”

For further information on Toby Tiger, please click here.

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