Visitor registration is now open for Printwear & Promotion LIVE! 2027, which takes place on 21-23 February in Hall 20 at the NEC, Birmingham. The garment decoration exhibition will bring together blank apparel, equipment and consumables suppliers, with schoolwear among the product categories on show.
The event offers retailers, embroiderers, printers and promotional product distributors the opportunity to explore new garments and see live demonstrations of garment decoration technology. More than 110 stands are already confirmed on the floor plan.
Commenting is Tony Gardner, event director.
“Printwear is a tactile industry. No matter how good AI and digital become, nothing can replace a live event where the industry comes together to see, touch and feel new products. The latest innovations are always on display with the launch of new technology, making P&P LIVE! the only platform that allows visitors to see it all and choose how to advance their business in the year ahead.
“The buzz at the 2026 event was incredible, and the show highlighted how much momentum there is in the garment decoration industry. What stood out most to a number of our exhibitors was the level of engagement; visitors weren’t just browsing, they came with real questions about how new technology can help them grow their businesses and make purchasing decisions.
“There was one exhibitor quote that really stood out for me: ‘The conversations we had over three days were some of the most energising we’ve ever had at a trade show.’ It is not an overstatement to say that Printwear & Promotion LIVE! is the place where the industry comes alive, and we are really looking forward to living up to that again for the three show days in February.”
Returning apparel brands include Tee Jays, Earth Positive, Gildan, Fruit of the Loom and Regatta Professional, with ranges spanning schoolwear, outerwear and athleisurewear.
Equipment suppliers including Resolute, Roland DG, AJS Embroidery Services and Amaya Sales UK will demonstrate their latest releases and innovations. Visitors can also explore accessories, supplies and consumables, including transfers, socks, embroidery threads, caps and inks.
First-time exhibitors include Printi, Quality Punch and Smart Machinery Services. Meanwhile, new product launches are in store from exhibitors including Roland DG, Barudan UK and Stocks Embroidery Solutions.
The Decoration Advice Suite and The Knowledge Centre will both return with expert advice on garment decoration and business. Confirmed returning speakers include Colin Marsh from Resolute and the team from Madeira UK, with further details and timetables due online in the New Year.
New for 2027 is The P&P Podcast, featuring daily live interviews with exhibitors in a dedicated podcast booth. Further information will be available over the coming months. For visitor registration and the latest event updates, please click here. Updates will also be shared on social media using #pandplive2027.