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A girl sat in a deck chair in a room with rabbit plush toys by Happy Horse

Gift, home and fashion trade show, Autumn Fair, will return to the NEC Birmingham on 7–10 September 2025, welcoming over 800 brands and over 12,000 buyers. The show comprises 10 destinations, with the Gift sector taking centre stage. The largest area of the show, it will spotlight everything from licensed and personalised gifts to kids’ toys, wellness, stationery, beauty, and more.

Commenting is Soraya Gadelrab, event director at Autumn Fair. “Gifting is where creativity, innovation, and retail success meet – and Autumn Fair is where it all begins. With a stronger-than-ever showing in the Gift sector, from artisan makers to iconic names, this year’s fair is a true reflection of the energy, talent and direction of the industry. We’re proud to offer UK retailers a one-of-a-kind opportunity to explore, connect and discover products that will shape their next best-selling season.”

 

The Gruffalo's Child Christmas Collection at Autumn Fair

 

From household names like Sass & Belle, Ty UK and Rex London to breakthrough artisan brands in the New Business Pavilion, the show celebrates both the established and the emerging. New launches include Blue Bear & Co, with its innovative sensory teddy featuring a heartbeat, scent and voice, and Robert Frederick’s new Gruffalo’s Child Christmas Collection. Further new launches include Finest for Baby (pictured top).

Meanwhile, The Gift of the Year Showcase at Autumn Fair will present top products from the home and giftware industry, featuring winners of The Giftware Association’s 2025 Awards. For further information on Autumn Fair 2025, please click here.