The Baby Products Association has confirmed that its 2021 Concept & Innovation Awards are now open. Anyone with an exciting baby product invention is now able to submit an entry.

Robert Anslow of the Association explains; “As a trade association, we are keen to promote excellence and innovation in the nursery industry. These annual awards encourage this.

“Over the years, we have been presented with some extremely interesting and innovative ideas. Some of these proved to be too ambitious in terms of manufacturing costs and realistic retail prices; there are always concerns about how some of the designs will be able to comply with rigorous testing and safety standards.

“The Baby Products Association judges are a team of experts with many years combined experience in all aspects of baby products; from design and manufacture to safety and compliance to retail and marketing. They have been able to advise and guide entrepreneurs and help and support them in their journey to market.”

Each year, Harrogate International Nursery Fair hosts the Concept & Innovation Awards.

With the government announcing Covid restrictions will lift for events from 21 June 2021, the baby trade show is now planning to go ahead from 27-29 June 2021. Subsequently, once again, it will also provide the platform for the awards.

Entries are open to anyone with an interesting and unique baby product idea. This could be from companies already working in the sector, mumpreneurs and dadpreneurs, through to college and university students. The only criteria is that the product must not launch into the marketplace before the trade show in June.

For further information on the Concept & Innovation Awards, please click here. You can also click here to download an entry form. The deadline to submit entries is 12 noon on 30 April 2021.