Beech launched in the UK in October 2020 with a vision of creating activewear that pleases both parents and children; providing fun and quirky designs in long-lasting, high-tech performance materials.

The brand’s new s/s collection includes a range of durable and stylish tops, T-shirts and full sleeve hoodies to inspire children to enjoy sports and discover the great outdoors.

Commenting on the new offering is Nidhi Gupta, founder of Beech. “The latest collection celebrates the indomitable spirit of active children. Athleisure design features include back details with keyholes, racerback bralettes and thumbholes in sleeves.

 

 

“Some of the pieces also have concealed and secret in-seam zip pockets, while others have zipped back pockets and side pockets for water bottles.”

Ideal for sports and fitness activities

Fabrics for the collection have children’s sensitive skin in mind. The ‘quick dry’ materials absorb moisture and boost natural evaporation, ensuring freshness and protection as well as comfort.

 

 

The fabrics also offer shape recovery power, providing maximum durability and freedom of movement over time. Additionally, they are resistant to chlorine, sun creams and oils.

The collection includes styles for both boys and girls from age 8 to 12 years. Design concepts are crafted for inspiring joy and exploration during active play; all while enhancing performance potential and freedom of movement.

 

 

For further information on Beech, please click here. For wholesale enquiries contact hello@mybeech.com.