The Baby Products Industry Association (BPIA) has confirmed it will host a UK Pavilion at baby, toddler and nursery product trade show, Kind + Jugend, on 15-17 September 2026. Taking place in Cologne, Germany, Kind + Jugend attracts thousands of international buyers, retailers and distributors actively sourcing new products, from prams and car seats to nursery furniture, feeding, toys and innovation-led baby care. For UK brands, Kind + Jugend is a key export opportunity, and the UK Pavilion aims to help maximise this.

The BPIA UK Pavilion gives British baby brands a high-impact presence without the cost, risk and complexity of going it alone. Benefits of exhibiting within the Pavilion include stronger buyer attraction as part of a clearly branded UK destination, and sector relevance, being positioned alongside complementary baby and nursery brands.

The Pavilion also provides credibility and confidence for international buyers seeking trusted UK suppliers, offers shared infrastructure and support with reduced time, cost and logistical pressure, together with both pre-show and on-site promotion.

Finalisations for stand layouts and pricing are currently underway. However, exhibitors who register early will benefit. Submit expressions of interest by 30 May 2026 to receive a 5% discount on the final exhibition fee. For further information or to register interest, contact info@bpia.co.uk. To learn more about the BPIA, please click here.