Brand Licensing Europe 2022 – Europe’s leading event for licensing and brand extension, organised in partnership with industry trade association Licensing International – has announced the initial list of companies confirmed to exhibit at the 2022 event, which runs from 20-22 September at ExCeL London.
Reflecting the event’s truly European nature, the list boasts a large number of companies already confirmed from Belgium; France; Denmark; Germany; Finland; Italy; Lithuania; the Netherlands; Norway; Portugal; Slovenia; Spain; Sweden and Switzerland.
Companies include The Smurfs; Chefclub; Gallimard Jeunesse; GO-N; Le Petit Prince Licensing; Perfetti Van Melle Group; Planeta Junior; Sophie La Girafe; Spain Licensing Pavilion; Asterix; AC Milan; TF1 Licensing; Toei Animation Europe; Tour de France & Dakar; Alpha Group; Ferly; Mediatoon Licensing; Roadsign; Millimages; Sagoo; Xilam Animation; Rights & Brands, and many more. The full list is available to view here.
First-timers
Brand new to the show this year are Van Gogh Museum, License This! winners Sophie Jonas-Hill and Joel Mercer of Seed Folk, Le Petit Prince Licensing, Chefclub, Outfit7 and also Nelly Jelly World.
Commenting is Thomas Riviere, Brand Manager at Le Petit Prince. “The Little Prince is back at BLE! On the occasion of the 80th anniversary of The Little Prince in 2023, we’re inviting BLE visitors to come and meet The Little Prince Licensing team on Stand C150 to discuss new licensing opportunities. An anniversary celebrated all over the world: exhibitions, shows, new products, new licenses, and new 2D animated TV series.”
Familiar faces
The event also sees many familiar names return this year. It will showcase some of the world’s biggest brands and capture the breadth of the industry with a wide variety of names confirmed across all key sectors of licensing, from entertainment to sports and gaming to heritage. Exhibitors include:
Character & Entertainment
Aardman Animations; Acamar Films; Animaccord; BANDAI NAMCO Europe; Banijay Brands; Bulldog Licensing; Caroline Mickler; Crunchyroll; Cyber Group Studios; Hasbro; Le Petit Prince; Mattel; NBCUniversal; NECA; Penguin Ventures; SEGA; Sanrio; Rocket Licensing; Rainbow; The Pokémon Company; The Smurfs; Warhammer; Studio 100; Sony Interactive Entertainment Europe; TF1 Licensing; Toei Animation; Walker Books; Wildbrain CPLG; WWE, and more.
Brand & Lifestyle
Admiral Sportswear; art ask agency; Imperial War Museums; Metrostar; Natural History Museum; The National Gallery; Tour de France & Dakar; V&A (Victoria & Albert Museum); Yale University; Beanstalk; Tinderbox; TSBA; Pink Key Licensing; Perfetti Van Melle; AC Milan; Metrostar; Dorna Sports; Roadsign; Brandgenuity; Golden Goose, and more.
Art, Design & Image
Caroline Mickler; Vicki Thomas Associates; Scatterbrain Studios; Sophie Jonas-Hill and more.
New Fashion Theme
The event returns to London this September with a new fashion theme, including a world-renowned keynote, daily themed catwalk shows, product showcases and conference sessions. Companies wishing to find out more about exhibiting or sponsorship opportunities can contact greg.mcdonald@informa.com or cassius.anderson@informa.com.
Click here for visitor registration and further information on Brand Licensing Europe 2022.