After seeing increased consumer demand when stores reopened in April, Clarks Kids has launched six brand new shop-in-shops. The spaces are located at John Lewis stores throughout the UK as well as distribution in Marks & Spencer; offering a wide range of kids’ shoes just in time for the Back to School shopping period.
The June openings not only see the footwear brand further strengthen its ties with accounts and retailers but also in-store shopping experiences improved; all whilst taking the Kids range to an even wider audience.
Commenting is Rosie McKissock, Clarks’ business manager for Kids. “After seeing the incredible demand when our stores reopened in April, we’re really excited to be working with key partners to offer new ways for consumers to access the Clarks Kids brand.
“We know that our proposition really resonates with people. The 97,000 store appointments booked in the first week of opening after lockdown earlier this year are a testament to that.
“By partnering with accounts and retailers who care as much as we do about the shopping experience, we now have the opportunity to take Clarks Kids to a wider audience; allowing more parents and their kids to enjoy our beautiful shoes.”
The full list of new Clarks Kids John Lewis locations, which are now all open, are:
- Oxford Street
- Peter Jones Flagship
- Kingston
- Bluewater Shopping Centre
- Brent Cross Shopping Centre
- Cheadle, Greater Manchester
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