Printwear & Promotion LIVE!, which returns to Birmingham’s NEC on 22-24 February, will include access to the Decoration Advice Suite across all three days. Industry experts will deliver educational sessions on a range of topics relevant to printers and garment decorators, from high-impact embroidery to DTF printing.

This year, Colin Marsh, managing director of Resolute, will be exploring the rapidly evolving landscape of direct to film printing technology. The session will provide attendees with a comprehensive overview of advancements shaping the industry, focusing on four key pillars: supplies, speed, quality and cost.

In another practical session, Andy Rogers, director at Stahls’ UK, will break down the most common reasons heat transfers fail and will explain exactly how to avoid them. Elsewhere, in a seminar delivered by Jayne Barlow, Julia Redfern and Chris Camm of Madeira UK, visitors can learn how to take their embroidery machine to the next level. They will be providing practical advice for flawless stitching and choosing the right threads, needles and backings for your design and application.

 

 

Another highlight of the Decoration Advice Suite is the session hosted by Steve Poole, customer service experience manager at Amaya Sales UK. This session will help visitors understand why direct to garment printing is their best friend. Amit Jham, managing director of DigitisingMart Europe, will also inform attendees on how they can use AI and ChatGPT to create vector art for direct to film printing.

In addition, Printwear & Promotion LIVE! will provide free sessions at The Knowledge Centre, which will cover topics on business advice, marketing and social media. For further information and to view the Decoration Advice Suite programme in full, please click here.