Launching with its debut product, which was finalised and released during lockdown, Dr. Poppin’ Off is entering the fashion world with an innovative and practical range of socks for children and adults.

The brand’s USP is that the wearer can ‘pop’ the socks together for washing and then separate them to wear; preventing the problem of lost socks. A male and female popper attach the socks meaning they stay together through the wash and whilst being stored until they’re ready to wear. Click here for a video demonstrating how the socks work.

Odd socks are set to be a thing of the past, as fashion meets function.

Commenting on the range is business director, Julian Barnett. “Who doesn’t get frustrated by having to chuck away countless odd socks? I’m a dad of two boys and it used to drive me crazy when I was constantly having to replace their socks – and mine – after just a couple of wears. Also, rummaging through the sock drawer trying to find a matching pair before school.

“Whether you like your socks bright and colourful or chic and understated; our socks mix fashion with function and it’s something we’re incredibly proud of.

“Our Dr. Poppin’ Off socks are ethically manufactured from the highest quality materials including cotton and cashmere. They also come packaged in recycled and recyclable cardboard. No plastic to be seen anywhere.”

Dr. Poppin’ Off Off is set to unveil its Christmas sock range later this month. For further information and wholesale enquiries contact julesspinner@icloud.com. To view the brand’s website, please click here.