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Two children sat on a log in a wood wearing hats and gloves from the Elodie Fairytale Forest collection

Swedish children’s brand Elodie has launched the Fairytale Forest collection for a/w 24, where streams are lined with silver, acorns grow tall, and all the animals have stories to tell.

Key colours include Jade and lavender lilac, which the brand has given a light silver sheen and sprinkled with little dots. Elodie’s bunny friend Beatrice and her animal companions have also found their perfect place among the designs and prints.

 

A person sat on a bench holding a silver baby changing bag by Elodie

 

Pieces include children’s winter hats, bonnets, beanies and mittens, pramsuits, footmuffs, blankets, soothers, changing bags, nappy bags, stroller mittens and portable changing mats.

 

 

Commenting on the collection is brand founder and creative director, Linda Sätterström. “With Fairytale Forest we have gone back to our roots. It has been wonderful to create something so ‘Core Elodie’ that many of our fans will appreciate and recognize. Trendy colour combinations, playful prints, and the always fashionable Cargo-style are all elements that Elodie is known and loved for.”

For wholesale enquiries, please click here. Alternatively, click here to visit the brand’s website.

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