The GLBL Eyewear Group has agreed to a longterm global licensing agreement with leading specialist children’s eyewear brand, ZooBug.
Award-winning brand ZooBug has premiered at Global Kids Fashion Week, Mini Mode, as well as showcasing at top eyewear trade shows such as the SILMO trade fair in Paris.
In addition to winning awards for its frames, ZooBug is the first children’s brand to collaborate with London kids’ fashion expert and stylist, Kate Hill, on a limited-edition kids’ sunglasses range called ‘Las Estrellas!’.
Commenting on the partnership is group chairman of The GLBL Eyewear Group, Didier Coton. “Having worn glasses since the age of three, I am very aware of the importance in having high-quality eyewear. ZooBug is an incredible, award-winning children’s brand.
“Both Jonathan Van Blerk and I, as well as the whole GLBL team, are very excited to work in partnership with ZooBug founder and renowned ophthalmologist, Dr. Julie Diem Le.
“Our mission is to create high optical quality, stylish and fun frames to wear. But also to make them affordable, since eyewear is a medical necessity as well as a fashion accessory. We want the young, up-and-coming generation to feel comfortable and special.”
The GLBL Eyewear Group is preparing to launch new collections for ZooBug within the next few months. This includes the Kate Hill x Zoobug ‘Las Estrellas’ exclusive.
ZooBug’s founder, Dr. Julie Diem Le, adds; “I’m absolutely delighted that we have at last found a kindred spirit to represent ZooBug on a global platform.
“When I started the brand 15 years ago, I dreamt of a day when children across the world would be able to protect their eyes with beautiful, well-fitting frames of adult-quality. Not a scaled-down mini-me version, but one that is designed specifically for their needs to allow them to look good and feel amazing.
“GLBL are passionate, committed partners, who I believe will help bring that vision closer to reality. I am so excited by that prospect.”
For further information on ZooBug, please click here.
