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Three people sat holding champagne glasses celebrating Green Sheep Group the King's Award for Enterprise

Nursery company Green Sheep Group has become the first and only Warwickshire company to be honoured with the King’s Award for Enterprise. Roger Allen, chief executive, accompanied by Tim Cox, Lord Lieutenant of Warwickshire, met His Majesty the King at Buckingham Palace alongside other members of the Royal Family and senior Cabinet Ministers.

Green Sheep Group emerged as the sole recipient from Warwickshire of the esteemed award, which recognises outstanding achievement across various categories including innovation, international trade, sustainable development, and promoting opportunity through social mobility.

Instituted by Royal Warrant in 1965, the King’s Award for Enterprise, previously known as the Queen’s Award for Enterprise, remains one of the most prestigious business awards schemes in the UK.

Commenting on the recognition is chief executive, Roger Allen.

“It is truly an honour to be acknowledged with this prestigious accolade, particularly as the first Warwickshire company to receive the new King’s Award. This achievement is a testament to the unwavering dedication and hard work of the entire Green Sheep Group team.”

Since its establishment in 2006, Green Sheep Group has achieved impressive growth and success. With an already established presence in over 40 countries, the company aims to expand its global reach even further in the coming year. To support its valued UK partners, Green Sheep Group has also restructured and strengthened its entire commercial operation, reinforcing its commitment to excellence.

Allen continues: “Winning the King’s Award provides a significant boost to Green Sheep Group’s brands, The Little Green Sheep and Snüz. This recognition strengthens our strategic plans for future business development and sets the stage for international expansion later this year. The timing of this award couldn’t be more perfect.”

This is the second royal award for the Group.

The company previously received The Queen’s Award for Innovation in 2018. Winners of the King’s Award for Enterprise are granted the authority of using the Royal Crown on their products for five years. This recognition enhances the reputation and credibility of UK businesses in both domestic and international markets.

Established in 2006, Green Sheep Group specialises in the design and manufacture of baby products. Two brands operate under the company umbrella: The Little Green Sheep and Snüz. For further information, please click here.

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