Jem + Bea, the premium changing bag and accessories designer, has launched Jem + Bea Friends. The new gifting destination sees Jem + Bea partner with a selection of favoured brands that are leading the nursery market in terms of luxury, style and sustainability.
The introductory offer includes premium baby and childrenswear brand, Belle Enfant; eco baby products from Kit & Kin; eco-friendly baby toys and pacifiers from Hevea; ethically made water bottles from One Green Bottle, and sustainable baby carriers from Studio Romeo.
Via Jem + Bea Friends, customers can shop a selection of products from each brand direct from jemandbea.com to add to a Jem + Bea changing bag.
Jem + Bea will introduce additional luxury baby brands to the mix in 2022.
