To honour Free People’s partnership with Best Friends Animal Society, eco-friendly soft toy brand Loved Before has forged a collaboration with the retailer to celebrate nostalgia, sustainability, and second chances this holiday season. Loved Before x Free People is a limited, one-off range of preloved bear, dog and bunny soft toys.

 

 

Each one-of-a-kind toy comes complete with a bio, limited-edition bandana and packaging. Purchases from the collaboration will support a donation of $50,000 and £20,000 to Free People’s chosen animal rescue charities.

 

 

Loved Before is currently embarking on global expansion plans as it continues to develop its pioneering circular model and promote a more sustainable future, both in the toy industry and beyond.

For further information on the Loved Before x Free People collaboration, please click here. Alternatively, click here to visit Loved Before’s website.