On 19-20 February, Mini Mode – Global Kids Fashion Week presented its first virtual runway show during London Fashion Week called ‘Mini Mode Sponsored by Harumika’. Harumika is an award-winning toy brand that combines art, craft and fashion and VIP Pets Mini Fans; a fashionable and collectible range of dolls with a passion for hairstyling, just like their idols’ VIP Pets.
Harumika – Photography by Santoshi Padhiar
Harumika’s themed toy mannequin collections inspired creativity for kids at Mini Mode. VIP Pets Mini Fans worked with the Mini Mode team to create a collection of wigs for the show’s models to wear on the runway, duplicating those of the VIP Pets Mini Fans dolls.
She’s Fierce by Cara – Photography by Santoshi Padhiar
Mini Mode Sponsored by Harumika comprised two virtual runway shows offering both established and emerging childrenswear designers from around the globe. These included Chases Closet (UK), Kate Hill (UK & Spain) and Maison Loulabelle (Nigeria). Also, Neeva D London (UK), Rock and Mouse (Latvia) and She’s Fierce by Cara (UK).
Kate Hill – Photography by Santoshi Padhiar
The Industry Show featured the latest a/w 21 collections while the Consumer Show offered the latest See-Now-Buy-Now collections for s/s 21.
Founded by UK childrenswear designer Amanda Rabor, Mini Mode places a spotlight on kids’ fashion, from toddlers through to teens. Mini Mode is about empowerment and building self-esteem for kids. It also provides a platform for the global kids’ fashion industry, championing diversity and promoting inclusivity on every level.
Maison Loulabelle – Photography by Santoshi Padhiar
Commenting on the virtual runway show is Mini Mode’s founder and CEO, Amanda Rabor.
“This year we have all had to ‘pivot’ and find new ways of reaching out, engaging and doing what we love. The world has changed and our resilience, adaptability and forethought are being tested. It has taken us a year to get this vision together and it has been fraught with logistical, emotional and financial challenges for our designers; yet they have managed to create beautiful collections and share them with us, I commend them all.
Neeva D London
“We have also created a range of clothes for kids with Achondroplasia called She’s Fierce by Cara. This is a very important body of work that screams inclusion. You can see the full story of Cara on CBBC. It is something to watch with your kids and so inspiring. Our offering to you is creative and passionate. We hope you find it engaging and fun. I’d like to say a big thank you to all who came together to create this show.”
Rock and Mouse – Photography by Santoshi Padhiar
To watch the Mini Mode show highlights, plus the full Industry and Consumer Shows, click the following links.
For further information on Mini Mode – Global Kids Fashion Week, please click here.
