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The Independent Retailers Confederation (IRC) has announced a special award category in Britain’s Best Small Shops competition 2020 for indie retailers that adapted their business to combat the impact of Covid-19.

The Best Small Shops Competition, which relaunched post-lockdown on Independents’ Day (4 July), will celebrate the return of indie retail to both UK high streets and shopping parades.

Judges will be seeking entries from independents that are demonstrating specific innovation to combat the impact of Covid-19.

Booost, the loyalty, gifting and promotions app, is sponsoring the new award.

Commenting is Mark Walmsley, chair of the IRC. “It is widely recognised just how challenging it has been for many independent retailers during the months of Covid-19 lockdown. Those who have had to close their doors and those considered essential who were able to trade throughout.

“The pandemic has not only brought about challenges such as reduced income; but also extensive complexities resulting in the evident need for re-invention.

“We have witnessed, and continue to see, extraordinary examples of innovation and ingenuity in being able to adapt a business to continue trading in some form.

“This is unsurprising, given the agility and commitment of independent retailers to their local communities. And, in this extraordinary year, it is something we are determined to recognise and celebrate.”

The annual competition highlights the best of Britain’s independent retail sector.

It celebrates the commitment and creativity of independent retailers and the central role they play in their local communities.

Walmsley continues; “Despite the challenging retail environment, there is bountiful evidence that people value and believe it is important to support their local independent retailers.

“These shops are at the heart of communities up and down the country. Offering a meeting place, not to mention choice, diversity, innovation, and genuine customer service.”

Entries for all award categories in this year’s competition close on 11 September. For further information on the Best Small Shops competition, please click here.

 

 

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