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Philipp Plein beside a large bear installation at Pitti Bimbo

Luxury fashion brand Philipp Plein has unveiled its kids’ collection at Pitti Bimbo with a promise to redefine youthful, luxury elegance and street style.

Philipp Plein Junior is the brand’s most recent venture into new markets. Showcasing at Pitti Bimbo, the collection focuses on crafting a distinctive style for edgy and high-fashion youth. From casual chic to statement pieces, the collection caters to the diverse tastes of the modern, young trendsetter.

 

The Philipp Plein Junior collection displayed on a rail at Pitti Bimbo

 

The collection is a harmonious blend of contemporary design and quality craftsmanship coupled with a playful iconic spirit that captures the essence of childhood.

Highlights include meticulously crafted garments, winter shoes, boots and trainers made in license by Andrea Montelpare. All items feature colour and striking patterns, with the iconic smiley and distinctive embellishments that mirror the brand’s aesthetic.

German designer Philipp Plein, who founded his namesake luxury fashion brand 25 years ago, comments on the Junior collection.

“As a father, I am fascinated by the kids’ world. The collection coherently resonates with my aesthetic, but it is also considering the functionality and the intense life that today our children live.

“From outdoor to indoor activities, school, or even just to stay at home and play with them, it’s an intense experience and I would like to share my vision also with the young generation. It’s fun, full of energy and dynamic. I am really proud to be at Pitti Bimbo this season and to continue my adventure also in this fashion category.”

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