Planet Buddies, an environmentally conscious, child-friendly accessory brand, has confirmed its first charitable partnerships; the Marine Conservation Society and World Land Trust. The partnerships will support the brand’s pledge to educate and support conservation efforts as well as educate children through the use of technology.
Successfully launching this summer, Planet Buddies products were designed and created specifically for children. The Planet Buddies brand was born out of a dedication to raising awareness for endangered animals all over the world. Also, educating children on what they can do to help.
From January, the brand will make an annual investment to the two UK-based charities.
Planet Buddies will split its products across the charities. For example, water-based product packaging like ‘Noah the Whale’ will feature the charity logo and support for the Marine Conservation Society.
Meanwhile, ‘Olive the Owl’ and land-based animals will carry the World Land Trust logo. Investments here will go towards specific programs like Keepers of the Wild, which supports many of their partner organisations to employ local men and women as rangers, straight into conservation’s frontline.
Commenting is Adam Bailey, marketing director at Planet Buddies. “In partnering with the Marine Conversation Society and World Land Trust, we stay true to our core values; supporting conservation efforts and educating future generations on their actions towards the environment. At the same time, respecting and utilising the role technology plays in how children can learn with fun and engaging products.
“Demand has exploded this year due to more children learning remotely and parents making more considered purchases to protect and educate their young families at home.”
The Planet Buddies product range includes a family of headphones, true wireless speakers and tablet cushions.
All products represent endangered, vulnerable or threatened species. These include ‘Pepper the Penguin’ and ‘Olive the Owl’. Furthermore, the products each have a story about their character. Plus, practical tips on what children can do to help protect all life on our planet.
Following on from its successful launch in September, Planet Buddies is introducing brand new products to the market; all of which will link to the same colourful characters. Highlights include light switch stickers, wardrobe dividers and lunch bags, plus many more additions to the technology line.
Katharine Sharp, corporate partnerships manager at Marine Conservation Society, says; “We were thrilled when Planet Buddies approached us with an aim to work together and through the sale of their wonderful products raise some much-needed funds for our work.
“Their products are not only beautifully made and kind to the environment, but they encourage positive messaging around how to care for and look after our planet; something which supports the work of our own Education team.
“We are excited to work together to spread the word about how amazing our marine environment is and how important it is to look after it. A huge thank you to Planet Buddies for their support.”
Tracey Butler, corporate communications manager at World Land Trust, adds; “World Land Trust (WLT) is pleased to be working in partnership with Planet Buddies. We share the value of educating future generations on the importance of protecting the environment.
“Working together, we can take positive action to save threatened habitat from deforestation, to protect the home of endangered wildlife and address climate change, and we are grateful for Planet Buddies’ support of WLT’s conservation work.”
Eco-conscious features
Doing its bit to help the environment, the packaging for each Planet Buddies product uses 100% recyclable cardboard with no plastic window. The brand also uses soy-based inks for printing and none of the products or packaging contain any single-use plastics. Furthermore, it encourages customers to recycle wherever possible.
For further information on Planet Buddies, please click here. For trade enquiries, please contact adam.bailey@brandvault.com.