Childbirth educator and hypnobirthing advocate, Poppy Child, the visionary behind Pop That Mumma and Birth Box, is set to revolutionise the parenting landscape with the launch of The Village app. Launching on 6 January 2025, the app is designed to empower parents with the tools, knowledge and confidence they need to navigate pregnancy, childbirth and early parenthood with ease.
With 460k+ followers on social media, Poppy has become a beacon of support and inspiration for modern parents, known for her unfiltered honesty and actionable guidance. The Village builds on her legacy, combining expert-led education, real-time advice, and an inclusive community to deliver a one-of-a-kind resource for today’s parents.
A new era of parenting support
Unlike traditional parenting resources, The Village is a digital hub designed to address the real and unspoken challenges of pregnancy, birth and early parenthood. The app combines expert education, live Q&A sessions and a supportive community, creating a one-stop resource for parents at every stage of their journey.
“Parents deserve more than generic advice or outdated approaches,” says Child. “They deserve real, honest, and empowering support that fits into their busy lives. That’s what The Village delivers.”
Key features of The Village
Highlights include expert-led birth education; live Q&A sessions providing real-time support from trusted professionals, including midwives and doulas; exclusive podcasts and stories featuring expert insights and real-life experiences to inspire and reassure; and the Support Hub, providing monthly workshops, meditations, and expert advice tailored to parents’ evolving needs.
The Village seamlessly integrates with Poppy Child’s Birth Box, an existing educational course that has empowered thousands of women worldwide to experience positive births. Birth Box offers comprehensive hypnobirthing content, including video tutorials, guided audios, and digital downloads. By combining the resources of The Village with the methodologies of the Birth Box, parents receive a holistic approach to birth preparation, ensuring they are well-informed, confident, and ready to embrace their positive birthing journey.
“This isn’t just an app; it’s a movement,” concludes Child. “It’s about giving parents the resources, community, and confidence to navigate this transformative time with strength and support.”
For further information on The Village, please click here.
