Printwear & Promotion LIVE! 2024, which takes place on 25-27 February, has unveiled this year’s programme of informative sessions set to take place in The Decoration Advice Suite and The Knowledge Centre. The Printwear & Promotion LIVE! seminar programme offers free information and advice delivered by experts from all corners of the garment decoration industry and beyond.
The Decoration Advice Suite returns in 2024 featuring industry stalwarts as well as some new faces. Colin Marsh of Resolute DTF returns to the line-up to inform visitors of what’s next for the growing direct-to-film print market. The experts from Madeira UK will also return with their popular session on sustainable solutions for embroidery.
New to the line-up this year is Dave Conner from Stahls’ and Transfer Express. Flying in from the US to host two lively sessions, attendees will be able to learn the truth about direct-to-film transfers as well as find out more about the future of print on demand.
Meanwhile, The Knowledge Centre will see the return of Instagram expert Estelle Keeber.
Keeber’s popular sessions focus on Instagram marketing and all the tips and tricks garment decorators need to know to succeed on the social media platform in 2024. Also sharing marketing know-how is Molly Harmon from Stahls’ UK. Harmon will be sharing how businesses can build an effective marketing strategy and content calendar to set themselves up for success without the need for a marketing department.
New to the speaker line-up is Colin Sinclair McDermott ‘aka’ The Online Print Coach.
He will be hosting two informative seminar sessions. In the first, he will be sharing 10 quick winning strategies to increase print sales in 2024. In the second, he will be guiding attendees through the essentials of creating and implementing effective systems and processes to help their businesses thrive.
Sessions run throughout each day of the exhibition, with topics suited to advanced decorators and business start-ups. Seats in The Decoration Advice Suite and The Knowledge Centre are limited and fill up fast. Attendees are therefore advised to arrive early to guarantee a place.
Finally, in what is a first for the UK’s sign, display and garment decoration markets, Printwear & Promotion LIVE! has co-located with Sign & Digital UK. SDUK is the UK’s biggest and longest-running trade show for the visual communication sector and will be celebrating its 35th edition in 2024.
For the full seminar programme and timings, please click here.