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A busy exhibition hall showing stands and people at Printwear & Promotion LIVE! 2025

Printwear & Promotion LIVE! 2026 will take place on 22-24 February, taking over Halls 6 and 8 of the NEC in Birmingham. The exhibition will be bigger, bolder and more inspiring than ever, bringing together the best in blank garments, embroidery and print.

The exhibition is designed for anyone involved with garment and promotional product decoration. From startups to established industry players, thousands gather to see game-changing technology, hands-on demos, and the latest trends shaping the future of garment decoration.

With leading names from across the industry set to exhibit, alongside expert-led seminars and exclusive product launches, the show enables visitors to discover what’s new, learn from those in the know, and make valuable connections face-to-face.

Commenting is event director, Tony Gardner. “Printwear & Promotion LIVE! is the must-attend event of the year for this industry – a place where ideas, technology and creativity collide. 2026 is shaping up to be another unmissable exhibition.”

Sign & Digital UK

February will see Printwear & Promotion LIVE! and Sign & Digital UK co-locate for the third time. The UK’s longest-running trade show for the visual communications sector will take place in Hall 6, and visitors will once again be able to view the latest technology and products from some of the industry’s leading names.

This co-location brings together the full spectrum of visual communication, from branded clothing and embroidery to signage, wide-format print, display and digital graphics. Visitors will benefit from two show floors, interactive demos and expert insights all in one place, with one registration.

Gardner continues: “This collaboration delivers incredible value for visitors and exhibitors alike, reflecting the natural crossover between decorated garments and the wider print and signage markets. The feedback from our previous joint events was incredibly positive. Together, we’re creating a dynamic space for innovation, learning, and connection across creative industries.”

With the two exhibitions taking place in adjoining halls, visitors will once again be able to seamlessly move between both. With over 190 stands and more than 7,000 visitors at the 2025 co-located shows, the same is anticipated in February.

Additional information on Printwear & Promotion LIVE! 2026 will be available over the coming months. To learn more, please click here.