In a new partnership for 2024, NESCAFÉ® B2B by Nestlé Professional is giving small businesses across the UK a unique opportunity to win face-to-face advice from Deborah Meaden
Open to SMEs across all industries, including fashion and textiles, the new business programme ‘Let’s Partner up for Good’ will see six businesses win a seat at the table to discuss their business challenges relating to their sustainability journey, workplace wellbeing and business growth, with Deborah Meaden and NESCAFÉ® B2B business experts.
Commenting is Nadia Roberts, Brand Manager at NESCAFÉ B2B.
“We’re delighted to partner with Deborah Meaden to help and support six small businesses, and to share insight and tips with the wider small business community. We know that every business is different but there are common themes that all small businesses face. For example, we know that 76% of SMEs believe that having an environmental strategy is good for business and 25% would like their business to be more environmentally friendly.
“Over a third (35%) of small business owners want to learn how to improve their mental health while running a business but don’t feel they have access to the correct resources. And, shockingly, around 7,000 UK businesses are predicted to fail every quarter in 2024.
“Whether it’s understanding what sustainability means for individual SMEs, improving employee wellbeing, or boosting growth in the current climate, our aim with this partnership is not only to provide bespoke insight for the six selected businesses but to create a platform with longevity for learning and sharing for the small business community.”
Also commenting is serial entrepreneur and business guru Deborah Meaden.
“As people know, I’m passionate about running ‘good’ businesses and good will mean different things to different people. There’s no one-size-fits-all. Running a business is a constant stream of challenges to navigate and it can be difficult to know where to turn for support and advice. I’m delighted to work with NESCAFÉ® B2B to share my knowledge and experiences with SMEs across the UK.”
The live discussion with Deborah Meadon will take place in spring/summer 2024. SMEs also have the chance to win a place in the audience to listen as the conversation unfolds and pose their questions to her in a live Q&A session. For a chance to win a seat at the table or a place in the audience, small businesses need to click here, complete the application, including details on their business challenge, and upload a short video clip. Entries close on 31 March.
