Snüz, the brand behind the UK’s bestselling bedside crib, the SnüzPod, has a brand partnership with The Modern Midwife. The two brands are joining forces to bring together expertise in both midwifery and sleep, with a common goal to support parents-to-be.

With over 12 years’ experience in midwifery, Marie Louise, The Modern Midwife, has already supported Snüz with the development of its pregnancy pillow, the SnüzCurve, which launched last year and was designed by a collective of experts.

In addition to this, Marie Louise is a huge supporter of the brand and has provided helpful content and guidance to Snüz customers over the years. Now, thanks to this official brand partnership, Snüz and The Modern Midwife will combine their expertise to continue to support parents as they navigate pregnancy and parenting.

 

 

The partnership will see The Modern Midwife be an official ambassador for Snüz.

Marie Louise will continue to support Snüz by providing content for its digital audiences, but will also be on hand to support at baby shows and will have a vital role as an extended member of the internal team, sharing her knowledge and expertise, thus feeding into the brand’s value of ‘informed innovation.’

Speaking about the official partnership is Jamie Jillard, Head of Marketing at Snüz. “This is an exciting partnership for us and feeds back to our genuine passion for making parenting easier. We know that becoming a parent is one of the biggest transformations anyone can go through, and we have a commitment as a brand to go far beyond providing great products.

“This is about developing our relationship with Marie Louise to bring more support to parents-to-be as they embark on their exciting journey. We want Snüz to become a safe space and hub of trustworthy information for new parents to seek advice and support.”