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Young girl holding her hand up to her eye wearing a bracelet and ring by Super Smalls

US kids’ accessories brand, Super Smalls, has made its debut in the UK and Ireland at Harrods, Brown Thomas, Childsplay Clothing and Childrensalon.

Former ELLE Accessories Director, Maria Dueñas Jacobs, founded Super Smalls in 2019 to transform the children’s market and wow her young daughters with playtime accessories that look and feel like fine jewellery.

 

 

The line of luxury-inspired products provides a burst of magic, unleashing imaginations.

Super Smalls has enjoyed enduring success since its launch, known for its whimsical baubles and crafts at the intersection of high fashion and fun.

 

Young girl stood against a pink background wearing three jewelled flower hairclips and a large jewelled heart pendant necklace by Super Smalls

 

With products to celebrate moments both big and small – from birthdays to lost teeth – the brand has become a go-to gifting destination, earning itself a spot on Oprah’s Favourite Things two years in a row.

 

 

To spread Super Smalls’ inherent joy across the pond, a selection of the brand’s signature products is now available in-store and online at Harrods and Brown Thomas, and online only at Childsplay Clothing and Childrensalon.

 

 

The brand’s full collection includes jewellery sets; hair accessories; crafts; beauty; seasonal bundles; toys and stickers. For further information, click here to visit the brand’s website.

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