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Brightly coloured BIBS pacifiers displayed in a row

Danish baby brand, BIBS, has introduced new additions to its ever-evolving colour library, with the vibrant collection following the latest trends in fashion and design. Hues of Bubblegum, Peri, Matcha, Hush, and Sunkissed provide parents with bold and modern colour choices for pacifiers, blending style with high standards and safety.

Colour is an integral part of the BIBS DNA, constantly evolving with each season based on global trends and forecasts. Fuelled by a desire to inspire more creativity into the parenting journey, this collection features shades that seamlessly merge the high-tech world with the intricate hues found in nature. BIBS’ extended colour library also mirrors the brand’s belief that every parent and child should have access to a palette as distinct and diverse as they are.

 

A woman and a young child in a striped top holding up a pink BIBS pacifier

 

Commenting on the collection is Sofia Skold, a UK/Sweden-based colour specialist whose creative practice spans painting, design, writing, and children’s clothing development.

“After riding out a more muted period of colours in fashion and design, many are craving more intense and vibrant vibes. I am a mother of two boys and have always made a point of making sure that all colours are available to them, because colour has no gender.

“I love it when my boys dress in pink, and I think infants look amazing in black. It’s really important that the whole colour palette be made available to all children, and it’s great that parents can choose pacifiers from so many different colour options – the pacifier can be the accessory that completes the outfit.”

For further information on BIBS, please click here.

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