Childrenswear and school uniform amongst Source Fashion’s new Egyptian Pavilion
Source Fashion, Europe’s leading responsible sourcing show, will include a Egyptian Pavilion at its upcoming event on 18-20 February 2025 at Olympia London. With over 20 Egyptian companies participating, this showcase highlights the quality, craftsmanship and sustainability practices of Egyptian manufacturers, offering UK and European buyers an unparalleled opportunity to source responsibly.
Improved ethical standards mean many Egyptian factories adhere to international labour and sustainability standards such as BSCI, WRAP and OEKO-TEX certifications, while favourable trade agreements and reduced tariffs from trade pacts with Europe (EU-Egypt Association Agreement), Africa (COMESA), and the Middle East, make Egyptian-sourced goods more affordable and competitive in global markets.
Commenting is Suzanne Ellingham, event director of Source Fashion. “Egypt is the latest hotspot for sourcing due to proximity and price factors. We are delighted to bring together a pavilion of Egyptian manufacturers that offer a unique blend of tradition, innovation, and sustainability to the table. The Egyptian Pavilion is a testament to Source Fashion’s commitment to connecting buyers with responsibly audited suppliers from regions that are setting the standard for the future of sourcing.”
Egyptian manufacturers will include Morinella and Bishara Apparel Group.
With over 80 years’ experience in childrenswear, Morinella (pictured above) is based in the heart of Cairo, Egypt, and is a third-generation family business. With a commitment to precision and style, it caters to small and medium order quantities, offering tailored solutions to meet the latest trends in children’s fashion. From premium materials and vibrant colours to intricate printing and embroidery, Morinella delivers both craftsmanship and a personalised service for every project.
Meanwhile, Bishara Apparel Group is a leading Egyptian company with over 40 years of experience and specialises in the manufacture of high-quality menswear, ladieswear, and uniforms for schools and corporate clients. Thanks to a diverse product range (coats, suits, jackets, bottoms, skirts, blouses and dresses) and a commitment to innovation, it has been able to establish and maintain strong and long-lasting partnerships with customers in the US, UK, and across Europe.
For further information on Source Fashion, please click here.