This Easter, British heritage brand JoJo Maman Bébé is launching a new spring collection in collaboration with Peter Rabbit™. Created in celebration of 160 years of Beatrix Potter, the collection offers styles for Easter parties and little ones’ first springtime wardrobes.

Highlights include JoJo’s classic gingham, sweet fruits, and delicately embroidered designs paired with the characters from the World of Beatrix Potter™, with each piece designed to be a timeless gift.

 

 

Available from sizes 0–3 months up to 18–24 months, the collection includes baby rompers, dresses, knitwear, accessories and more, with the main collection available to shop online and in stores from 1 March 2026.