Launched in 2020 by husband-and-wife duo Claire and Charles, To Be Young is a new design-led lifestyle brand for growing families. The label specialises in minimal, adaptable and quality children’s clothing and lifestyle tools.
To Be Young was created from the belief that children’s clothing and lifestyle tools shouldn’t hurt your pocket or your eyes. For this reason, the brand has designed collections that are both practical and aesthetically pleasing.
To Be Young offers functional designs to bring products that adapt as a family grows.
The use of neutral colour palettes and unisex styles is also key. Colour shades include beige, brown, clay, camel, oat and sage. Plus, materials are safe for young ones, home and the planet.
The brand uses high-quality cotton as well as food-grade silicone and recycled plastic to ensure comfort, durability and longevity. Furthermore, it packages and delivers products sustainably.
The collection
In terms of clothing, the brand’s offer includes organic ribbed rompers, ribbed cotton two-piece sets, lounge tracksuits, corduroy dungarees and knitted jumpers. For outerwear, there’s a classic puffer coat, teddy coats and also beanie hats.
Lifestyle products, meanwhile, include lightweight silicone bibs and an apron bib featuring waterproof OEKO TEX certified recycled polyester. There are also wooden puzzles available.
Founders Claire & Charles
To Be Young is available wholesale. For all trade enquiries contact sales@tobeyoung.co.uk. Click here to visit the brand’s website.
