Start-Rite Shoes is responding to growing pressure on consumers with the new value-driven Simply by Start-Rite collection of school shoes. Bringing quality fitted school shoes to more shoppers, the limited collection features Start-Rite design intelligence to support children’s physical development.

Featuring timeless styles from the Start-Rite archive, the collection offers tried and tested designs to deliver dependable, comfortable shoes. Priced at under £40, the range aims to give more families choice when purchasing this uniform essential.

 

 

With a choice of rip tape or lace-up fastenings providing a secure and adjustable fit, the classic Mary-Jane, T-Bars and contemporary styles feature Start-Rite intelligence throughout. Supple leather and padded linings guarantee comfort. Meanwhile, dyed-through leather and flexible, lightweight rubber soles offer durability, grip and freedom of movement for natural development.

 

 

Commenting is the brand’s Marketing and E-Commerce Director, Jen Tyley.

“Given the current economic uncertainty, it was the right time to launch the Simply range to support families. We pulled on every resource and deep into our archives to create school shoes at the very best price that will protect little ones’ feet and stand the test of term and beyond.”

 

 

The new collection is available online at Start-Rite and exclusively at John Lewis this Back to School in full sizes and two width fittings. For further information, please click here.