This August, Scandinavian kidswear brand Wheat and Pernille Teisbæk, a stylist, creative consultant and ambassador for Børnecancerfonden (the Danish Childhood Cancer Foundation), will launch a limited-edition capsule collection of children’s clothing.
All profits from the collection will go directly to the Danish Childhood Cancer Foundation, with the aim of raising over 67.000 euros to help support the fight against childhood cancer. A significant portion of the foundation’s funds go directly to its work, which covers childhood cancer research, information and support for families.
Designed by Pernille Teisbæk, the collection offers a total unisex look and an oversized fit. All styles feature organic fabrics and include T-shirts, sweat styles, denim styles, pyjamas, a beanie and a cap.
Commenting is Marianne Benzon Nielsen, CEO of the Danish Childhood Cancer Foundation. “It’s fantastic that Pernille Teisbæk, in collaboration with Wheat, is launching a capsule collection to support children with cancer. As a small private foundation with few employees we rely on support from others, and this initiative by our ambassador, Pernille Teisbæk, is therefore received with great gratitude.
“This collection will not only help raise necessary funds but also support the understanding of our cause. Our goal is that no children should die from cancer, and everyone should survive to a life without late effects.”
For further information on Wheat, please click here.