Childrenswear brand Lilly and Sid has won three categories in the Loved by Parents Awards 2019.
Lilly and Sid received Platinum for Best Junior Fashion Brand; Gold for Best Toddler Fashion Brand; and also Gold for Best Baby Fashion Brand.
Commenting on the award wins is brand founder, Imran Hassan. “This is a fantastic accolade to receive, especially as it is voted for by the public. We have been lucky enough to win many awards since launching but it is the consumer awards that are most dear to us.”
Other developments for Lilly and Sid
Titled ‘Wildlife’ and celebrating nature’s beauty, the new s/s 20 offering from Lilly and Sid marks the childrenswear brand’s first GOTS certified organic collection.
To reflect its new organic strategy, Lilly and Sid is also introducing new branding. This includes complementary hangtags for baby and older kids.
The childrenswear brand’s investment in organic is backed by strong sales growth and will therefore not result in an increase in wholesale prices. Lilly and Sid’s ethos remains the same; commitment to building a brand with price points accessible to many.
Lilly and Sid has also recently launched an Instagram page exclusively for trade. There, retailers can access the brand’s latest news and ideas.
