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WildChild London boy bouncing basketball

Wildchild London’s latest vegan certified collection for a/w 19 sees it continue to develop as a conscious kidswear brand. Highlights this season include garments using upcycled bottles and organic cotton, all of which the brand produces here in Britain.

As the company continues its journey towards a more sustainable fashion future, we see it introduce ‘Recover’ fabric. Made from a blend of upcycled organic cotton and RPET plastic bottles, Recover sits alongside the brand’s organic cotton and chemical-free inks.

The latest collection offers edgy styles together with original prints.

 

WildChild London boy and girl sitting

 

Available both online and to wholesale, the a/w 19 offering comprises a six-piece collection for newborn up to 9 years. Items take a casual mix and match approach and include long-sleeve T-shirts, joggers, a dress and baby rompers.

In terms of colour, expect to see the introduction of rich, autumnal tones that easily pair with black, white and greys as well as other more traditional, neutral tones.

Wildchild London’s focus is to help close the loop on fast fashion.

 

WildChild London girl in black top

 

Skilled craftsmen in Britain design and make all of Wildchild London’s garments. By working closely with homegrown manufacturers, the brand ensures ethically produced, premium quality garments.

Wildchild London was founded in spring 2017 by Gemma Olley and Rebecca Hughes. Both forged successful careers in the telecoms industry ahead of becoming mums themselves, which saw them change their outlook, focus and direction.

 

WildChild London 2 kids sitting

 

This passion, together with creative flair and friendship, are the driving forces in the creation of Wildchild London.

Click here for wholesale enquiries.

 

 

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