Penguin Ventures, part of Penguin Random House Children’s, has a new Peter Rabbit apparel collaboration with children’s clothing and accessories brand Blade & Rose.

The Blade & Rose Peter Rabbit collection features five distinct designs – Veg Patch, Playtime, Floral, Classic and Festive. All the designs take inspiration from Beatrix Potter’s Lake District, where Blade & Rose is also based. Designed with comfort and longevity in mind, each set includes a long-sleeved top, matching leggings and socks for 0-4 years.

 

 

Commenting on the collection is Amanda Peffer, owner and founder of Blade & Rose. “We are so excited to launch an iconic collection featuring none other than children’s favourite, Peter Rabbit himself.

“Blade & Rose was born in the Lake District from a love of bright design and comfort for children. We take inspiration from the beautiful countryside around us, just as Beatrix did when she was creating her famous Tales. We’re delighted to be on this journey with Peter Rabbit and to have launched this amazing collaboration with Penguin Ventures.”

 

 

Blade & Rose’s expanding product range includes children’s hats, tops, socks and bibs.

Jen Greenway, Softlines Category Manager at Penguin Ventures, says; “Blade & Rose has done a fantastic job of bringing Peter Rabbit to life in its bold and colourful trademark style. The collection includes its iconic leggings with designs on the bottom and is sure to keep little ones cosy and well-dressed this autumn.

 

 

“Blade & Rose keeps quality at the heart of its offering. This, together with an impressive commitment to sustainability, have made them a brilliant partner to work with for Peter Rabbit.”

Blade & Rose has stockists all over the world, including Germany, France, Spain, Belgium, Italy, Netherlands, Greece, Japan, US, China and Dubai. For further information, please click here.